PASSIO BLOG

The holiday season of 2020 has definitely changed for both businesses and consumers. With the COVID-19 pandemic, and Christmas just around..

With the increase popularity of big data, some major misunderstandings have blurred the real function of big data. So, let’s myth-busting...

Predicting the future is difficult and risky and in the tech industry is even more. In 2022, the covid-19 pandemic will continue to...

Data is one of the most valuable assets of any organisation and using data effectively can directly improve business results...

The data monetization landscape in changing rapidly and companies need to adapt if they do not want to be left behind.

Big data allow football clubs to gain a competitive edge on and off the pitch. But, analyse and extracting valuable insights is not...

As the amount of data available to us grows exponentially, information visualisation becomes very important to decision-making process.

Companies use PowerBI as a tool for analysing the data obtained, to make more assertive decisions and improve their businesses.

The amount of data available grows each day and never was so much data generated has today, but this data is only valued when it is stored,

Today, data is an invaluable resource for all businesses and developing a data strategy can help organisations overcome challenges...

COVID-19 pandemic impacted the world, and 2020 was an unexpected year like no other, but on the technology perspective...

owadays, with the increase of descriptive and predictive methods to improve decision-making processes, data scientists need to be able to...

This scary good marketing data proves that Halloween consumerism is ALIVE, and data can help to reach the right audiences.

One of the hardest tasks while developing a predictive model is the selection of the right algorithm.

Organisations should learn from COVID-19, as successful businesses will be those that can adapt to any type of unexpected emergency.

With more accurate predictions, smarter business decisions will be made, and this is the main value that data science offers to marketing.

Data collection is a huge asset for companies, but more important is the analysis and use of that data.

The main role of DOMO software is to transform large amounts of data into relevant insights, which will help decision-makers.

One of the main purposes of data mining is to find new hidden patterns in a dataset that can be useful and can support the decision-making.

In times like these of increasing uncertainty, businesses still need to analyze numbers and trends, gain insights and make decisions.